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PERU JOEL MARIN MIRES ANAEROBIC NATURAL
PERU JOEL MARIN MIRES ANAEROBIC NATURAL
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COUNTRY: Peru
REGION: La Palma, Chirinos
FARMER: Joel Marin Mires
PROCESS: Anaerobic natural
VARIETAL: Marshel
ELEVATION: 1770-1900 MASL
NOTES: Strawberry shortcake, molasses, almond
10 oz of whole bean coffee
SHIPPING INFO: Our shipping days are Tuesdays and Fridays. Your coffee will be shipped on the next shipping day after your order is placed.
Read more about this coffee below!
All info and photos courtesy of Cima Cafe.

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THE PRODUCER
The Marin family—four brothers (Felipe, Joel, Aurelio, and Moises) and their father, Silvestre—grow coffee at 1850 MASL in La Palma, Jaén. Joel bought parcels there in 2021; the family lives locally and hires pickers during harvest.
They fertilise three times per year—mostly organic—and run soil analyses through the Specialty Plus project. With seven years of cultivation, the family has modernised layout and varietal selection compared with previous generations, and maintains minimal shade to maximise sun exposure. The family works with Falcon Coffees Peru (FCP) via its Specialty Plus project: FCP, established in 2019, buys parchment directly at farm gate with quality-differentiated premiums and full financial traceability; since 2022 it has also enabled certified cooperative exports. FCP operates warehouses in Jaén and Moyobamba with a 20+ person team working alongside 500+ farmers and eight cooperatives, identifies and supports specialty producers through digital baseline surveys (Copera app), training and agronomy support, and pays premiums above the local price according to delivered cup quality. Specialty Plus has delivered an average +1.32 score gain to date (peak 88) with 107 producers enrolled.
THE PROCESS
Given the colder, wetter micro-region this season, they rest cherries for about 36 hours before depulping and ferment a further \~36 hours. They monitor drying with moisture meters and thermometers and, in 2025, installed two mechanical dryers at home to finish parchment to \~11% moisture after an initial spell on raised beds.
WHY WE LOVE IT
Joel Mires is a new producer to us and this lot is blowing us away with its pastry-like sweetness. Strawberry notes hit the palate first, with hints of molasses and almond to round out the finish.